Favela Canta

Favela Canta is a visual campaign created to celebrate the vibrant cultural energy emerging from Brazil’s favelas. The logo itself is shaped like a favela — stacked, irregular, and full of life — symbolizing the collective voice that rises from these communities. Each poster mixes illustration and bold typography to convey the fusion of musical genres and social voices that meet at the event, where renowned artists share the stage with new talents. The bright color palette and playful graphic style reflect joy, rhythm, and the creative pulse of the streets.